Suman

Expertise -

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I'm Suman and

Hi! My name is Suman. I am a senior management professional with almost 20 years of significant experience in Marketing and Business Development. I have significantly exercised my skills in gathering user requirements, market research, competitive intelligence, business analysis and forecasting, while my on-the-job experience has enabled me with a well-rounded skill set, including first-rate strategic planning and project management abilities.

Often referred to by my peers as a visionary and a master tactician, my primary expertise lies in identifying new business opportunities, marketing, cultivating and maintaining relationships with executive business partners and spearheading effective sales and marketing strategies. I believe that by leveraging this expertise and my unique insights, I will be able to implement forward-thinking and strategic business development solutions that can greatly impact any organization.

  • svgChennai, Tamil Nadu, India
  • svgReading, Communicator, Personality Development
  • svgMBA (Marketing Management) from the National Institute of Management (NIMS), Business Analysis from IIBA, Specialization in Digital Marketing

Quality Services

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    Branding

    Whether a company needs to create a brand identity from scratch or simply find a better way to communicate their core message and company values, my constantly updated and market-relevant approach will help set your brand apart in a cluttered marketplace.

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    Marketing

    I have a proven track record in devising business development strategies that have elevated BFSI, Real Estate and Retail Brands from relative obscurity, thus forging strategic alliances, driving revenue and growing profits in competitive markets.

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    Sales and Training

    Establishing the sales process in an organization right from the first point of contact until the handover of the sale to the service delivery department concerned. I've had multiple opportunities to motivate, mentor and lead talented professionals and direct cross-functional teams by using interactive and motivational leadership that spurs people to perform at their 100%, thus staying motivated and in tune with the goals of the organisation.

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    Business Analysis

    Whether you are looking to optimise, modernise or digitise operations, requirements provide the blueprints and business alignment necessary to facilitate project success, I can analyse current standing and charter an organisational route map forward.

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    Digital Marketing

    Helping companies achieve their ROI right from developing an innovative digital strategy to executing it to drive more qualified visitors to client websites and converting those visitors into leads and sales.

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    CRM and Lead Management

    Conducting dynamic presentations targeted at key decision-makers while negotiating profitable contracts and agreements in conjunction with senior management. Creating and delivering high-impact presentations, overseeing proposal development and negotiations to realize outstanding sales performance and business growth.

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In a short time, I have been able to achieve excellence in all areas of development.

I provide cost-effective and high quality products to meet our Clients’ needs of timely We provide cost-effective and high quality products to meet our Clients’ needs of timely.

Marketing95%
Sales95%
Branding90%
Business Intelligence85%
Competitive Intelligence96%
Training and Development91%

We are strategist. We create everything.

Gallery >

What I Did >

  • 01

    in Media Sales

    With desire towards selling and expertise in advertisement space sales and marketing strategy enabled me to position any brand and maximize customer relevancy, and competitive distinctiveness, it also helped me to develop the expertise in optimizing deals toward performance and client’s KPI goals, worked in In liaisons with leading Brands (Retail, BFSI, Automobile and Realestate), helping them to achieve ROI with innovative media strategy, developed digital revenue with Brands and Agency contacts for all media products at all major cities. [Indiaproperty.com (Advertisement sales) Santra Media (media Planning and Marketing Strategy) and Way2news (Media Sales)]

  • 02

    in Real-estate

    Developed and managed relationships with all major developers and channel partners across India for advertisements, worked closely with developers as business advisors than as selling professional, helped developers to reach the right buyers at the right time for the right product through innovative hot market strategy, also defined and evaluated their spending’s in market to get the best ROI, helped the developers from marketing to identifying, qualifying and prospecting the leads, evaluated the lead generated through the integrated marketing solutions and identify the opportunities, and carry forward the superfluous strategy to get the best ROI.[Allcheckdeals.com and Indiaproperty.com]

  • 03

    in Marketing

    Marketing plays a vital role in all businesses from engaging, building reputation, relationship to sale closures, perfect marketing strategy gives impetus to sales happenings, both marketing and sales should go hand in hand, marketing should know more about sales and sales should know more about marketing , we all need to align better around, with, for and to the customer, so me being a person with handful of expertise in Sales and Marketing strategy along with specialization in digital marketing knowledge helps me to understand the market and consumers in different perspective, business has the higher chance of increasing ROI by focusing on KPI’s that are significant to Marketing and Sales, and it would be much viable when it is under one shelter.

LAURELS >

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    Star Performer

    Star Performer with significant achievements in 2002, 2003 and 2004 with CITI BANK in core sales. and Won Best Performer Award in 2011, 2012, 2013 and 2014 with Indiaproperty.com on ADVERTISEMENT segment.
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    Head Of Sales

    Took over as Head of Sales for South India and established ad sales objectives by forecasting and developing annual sales quotas at the regional level for Indiaproperty.com.
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    Event Management

    Executed 6 successful property exhibitions in Tamil Nadu and Andhra Pradesh, lead 11 International events in the USA, Singapore, Muscat, Dubai and Bahrain for the Grahapravesham brand.